Absolut Heat Streak
The Hottest Thing to Happen in Bartending.
Absolut Heat Streak is a speed-based cocktail competition for working bartenders.
Absolut Heat Streak is a high-speed competition where bartenders step behind a bar station, pull a ticket, and craft a round of Absolut Tabasco cocktails while racing against the clock. The fastest time in each city wins a trip to the brand home of Tabasco: Avery Island, Louisiana.
This national Trade engagement program was built to excite and engage bartenders from a wide range of accounts, while launching Absolut Tabasco, and heroing the new SKU through the Bloody Mary serve.
